Business Plan Templates
Auto Sales Business Plan template



Sample text from Auto Sales Business Plan:

1.0 Executive Summary

[COMPANY NAME] will sell top-quality used vehicles at a competitive price. The owner and sales manager have several years of combined experience in new and used auto sales. [COMPANY NAME] will continue to develop an excellent working relationship with local dealers and auctions to bring the savings to the customer.

[COMPANY NAME] will be successful because the company offers something different; a pleasant car buying experience. [COMPANY NAME] will create a purchasing environment that caters to the customer's needs. [COMPANY NAME] is selling a professional service and an experience in car buying that will bring customers back again, as well as referring friends and family. [COMPANY NAME] estimates an optimistic gross margin over the industry average. The company will be successful because of the excellent team [COMPANY NAME] has assembled and the drive and determination of the owner.

The company's goal is to attain grant funding in the amount of $400,000 to use for expansion of the existing facility, lot improvements, upgrading the trailer on the lot, additional inventory and, in the future, the addition of new employees to assist with the increase of new sales.

1.1 Objectives

1. 100% customer satisfaction, measured through repeat customers, referrals and surveys.

2. To achieve and surpass the industry average profit margin within the first two-years.

3. To achieve a respectable net profit by year two.

1.2 Mission

[COMPANY NAME] provides a unique car buying experience to the customers in the [CITY], [STATE]. One that focuses on customer satisfaction first. [COMPANY NAME] understands that vehicle purchasing is a necessary, but sometimes unpleasant experience. The company's goal is to provide the customer with an enjoyable, honest service by satisfying individual customers practical transportation needs with a quality product.

[COMPANY NAME] also believes it is important to have quality vehicles at a low cost. The company will make a profit by generating sales. It will provide job satisfaction and fair compensation to its employees, and a fair return to its owners. Hard work and performance is rewarded through bonuses and commissions. Job satisfaction is very important for employees and owners; we will create a work environment that is enjoyable and profitable for all.

1.3 Keys to Success

To succeed in this business [COMPANY NAME] must:

• Have a team of experienced professionals.

• Establish a network of suppliers, in order to buy and sell products that are of the highest reliability and quality, at a competitive price.

• Ensure customer satisfaction by encouraging the two most important values, honor and integrity.

• Create high morale by rewarding employee success with monetary compensation.

2.0 Company Summary

[COMPANY NAME] is an independently owned business, established in 2002 by an automotive expert, [NAME], with over 7 years of vehicle sales experience and his wife [NAME]. [COMPANY NAME] provides a unique car buying experience for customers in the [CITY], [STATE] by providing inspected, top quality, used vehicles for all types of consumers, at a competitive price. [COMPANY NAME] is conveniently located in [CITY], which is the largest city in the southwest region of the U.S. state of [STATE].

2.1 Company Ownership

[COMPANY NAME] is sole proprietorship owned by [NAME].

2.2 Company History

[COMPANY NAME] is an independently owned sole proprietor business, established in 2002 by [NAME]. [COMPANY NAME] provides a unique car buying experience for customers in the [CITY], [STATE] by providing inspected, top quality, used vehicles for all types of consumers, at a competitive price. [COMPANY NAME] is conveniently located in [CITY], which is the largest city in the southwest region of the U.S. state of [STATE].

• • •



Copyright © 2011-2017 by Savetz Publishing, Inc. Contact us. Privacy Policy.