1.0 Executive Summary
For over 60 years, COMPANY NAME. has established a reputation as the premier piano movers in the Central [STATE] region. This reputation has allowed the company to expand by becoming a full-service moving and storage company for residential and commercial customers and providing delivery service for a furniture manufacturer and mobile dialysis machinery. The additional funding will allow the company to continue to expand by increasing advertising and upgrading facilities and equipment.
The combination of increased sales accomplished by utilizing some of the requested funds to update the company's website design and exploiting other advertising media to increase customer awareness of the company's available services and reduced expenses obtained from updating the company's facilities and equipment will enhance the company's profitability. Upgrading the company's facilities and equipment will permit COMPANY NAME to provide customers with the quality of service that has distinguished the company from the competition.
COMPANY NAME's objective for this business plan is to provide funding for the following:
• Purchasing new vehicles to replace older trucks with modern fuel efficient models.
• Improving building facilities and expanding the paved parking area.
• Updating the company web design and increasing media advertising to expand customer awareness of COMPANY NAME. and the services the company offers.
• Improving warehouse efficiency by purchasing another forklift, implementation of inventory control measures and updating the security system.
• Upgrading computers and other office equipment.
• Hiring additional employees.
It is COMPANY NAME's mission to provide excellent service for the moving and relocation needs in the Central [STATE] communities through our hard work and integrity.
1.3 Keys to Success
COMPANY NAME is Central [STATE]'s most recommended movers because of the exceptional service provided to move client's belongings. The company has built a reputation on the integrity, quality of service and devotion to meeting and exceeding the client's needs during the moving process.
2.0 Company Summary
COMPANY NAME is a family oriented business whose services include commercial and residential moving and storage. Originally established as professional piano movers, their services also include restoration, tuning and rentals of pianos. The company is contracted as a delivery service for a furniture manufacturer, delivers mobile dialysis machinery and is a Penske truck rental agent. COMPANY NAME is also a certified restaurant equipment installer.
2.1 Company Ownership
COMPANY NAME is established as a Subchapter C Corporation in [COUNTY] County, [STATE] and is owned and operated by INSERT NAME as Principal Owner/President and INSERT NAME as Co-Owner/Vice President in charge of operations
2.2 Company History
INSERT NAME started the business in 1949 moving and storing pianos in Central [STATE]. As the business grew, the company expanded to include moving services covering the Southeast United States. In 1972, INSERT NAME became his father's business partner and through their combined leadership, they expanded the business to provide complete delivery services for piano dealers and established a commercial piano rental program. In 1984, the business expanded further to include other commercial and household moving needs of their customers and expanded coverage to the Eastern United States region. In 2009, principal ownership of the company was transferred to INSERT NAME.
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